Wednesday, June 11, 2014

Booze By Any Other Name

dickel

The two most notable names in Tennessee Whiskey – Jack Daniels and George Dickel - are fighting over the definition of just what that is. 

Tennessee law requires that in order to use Tennessee Whiskey on the label, the product must be distilled and aged within the state, but the makers of Dickel, who store their barrels across the line in Kentucky, just won a lawsuit in which they claimed the requirement violated Federal laws governing interstate commerce.

Federal law is silent on what actually constitutes Tennessee whiskey, but the North American Free Trade Agreement of 1994 includes provisions under which Canada and Mexico agreed to recognize Tennessee whiskey as "a straight Bourbon Whiskey authorized to be produced only in the State of Tennessee."

In return, the U.S. recognized tequila and mescal as unique to Mexico, and Canadian whiskey as a distinctive product that can only sold elsewhere in North America if it is made in Canada.

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