Sunday, January 6, 2013

ColaLife - A Really Great Idea

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Ever heard of ColaLife? 

Probably not – I hadn’t either until it was piggy-backed as number 13 in an article about the top 12 medical stories of the past year.  That seems particularly appropriate, since piggy-backing is what they are all about.

Aid Worker Simon Berry first had the idea for ColaLife in Zambia, in 1988, when he noticed that Coke had the best distribution system in the country. While hospitals ran short of basic medicines, stores in even the most remote locations always had Coca Cola.  Why not use Coke’s distribution system to get medical aid where it’s needed?

After years of trying and a false start or two, the system is now up and running.

You can get Berry’s thoughts and the latest news on the project at ColaLife.Org/ Blog.

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